ENTR631 - Small Business Marketing

Course Details

Course Code: ENTR631 Course ID: 4854 Credit Hours: 3 Level: Graduate

In this course, students examine the unique marketing challenges faced by entrepreneurs launching new products and/or services. Topics include: designing new offerings, targeting customer segments, and marketing on a tight budget. The course is designed to be useful for small business owners.

Course Schedule

Registration Dates Course Dates Start Month Session Weeks
01/29/2024 - 06/28/2024 07/01/2024 - 08/25/2024 July Summer 2024 Session B 8 Week session
04/29/2024 - 10/04/2024 10/07/2024 - 12/01/2024 October Fall 2024 Session B 8 Week session

Previous Syllabi

Not current for future courses.