Course Details
Course Code: HOSP321 Course ID: 2941 Credit Hours: 3 Level: Undergraduate
A comprehensive review of marketing in the hospitality industry; restaurants, hotels, planned play, theme parks and convention centers, based upon customer satisfaction and the customer’s perspective. Students will identify best practices in marketing, analyze the market, and assess consumer behavior, offerings, price, and promotion strategies.
- HOSP100 - Introduction to Hospitality Management
Prerequisites
Course Schedule
| Registration Dates | Course Dates | Start Month | Session | Weeks |
|---|---|---|---|---|
| 01/29/2024 - 06/28/2024 | 07/01/2024 - 08/25/2024 | July | Summer 2024 Session B | 8 Week session |
| 04/29/2024 - 10/04/2024 | 10/07/2024 - 12/01/2024 | October | Fall 2024 Session B | 8 Week session |